There are many opportunities to step up your game and experiment with new and emerging channels. Things are moving fast, but thanks to the technology available to us, so are we. In this article, we've cherry-picked the 5 most effective B2B marketing strategies to integrate into your B2B marketing plan. Effective... read more →
Oct
27
Sep
10
Do you need marketing help? Lead Guerrilla would like to apply for the position! You've probably seen a few marketing automation platforms around. Some may have caught your eye but you weren’t convinced. Perhaps the cost was too high, it looked too complicated, or it didn’t sync up with systems you... read more →
Sep
07
These days, the landing page of your website might as well be your store front window. What makes people come in and look around, and what makes others look, and then continue walking by. Here are a few things to consider when you are faced with a high bounce rate... read more →
Sep
05
Not sure how your email marketing campaigns are doing? The first metric to check is your "open rate" - that is, how many of your subscribers actually opened the email you sent. Open rates go on to determine click rates, conversion rates, and the overall performance of an entire email-marketing... read more →
Sep
03
Do you feel like you're working every hour of the day and the results just aren't coming? Here are 7 productivity enemies that might be sabotaging your ability to get things done: 1) Technology While technology has the power to increase productivity, it can also hinder it. Constant notifications from... read more →